Tag Archive for 'media'

50 years on the air

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Corporate Communications
on Tuesday, April 14, 2009
in Amway
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Turning 50 is more fun when there are lots of others around you sharing the same milestone.

This past weekend, members of our West Michigan media team—on the road for the holiday—were treated to Lansing-area radio station WFMK-FM’s special 50th anniversary programming. As we are busy preparing for our own 50th anniversary celebrations, it was a welcome diversion to hear how the station chose to honor their own birthday. Besides some clever contests with—you guessed it—50 winners, this particular weekend they took to the airwaves with random songs from 1959 to 2009, rather than their every day “lite rock” selection (with all due respect to fans of lite rock).

Happy birthday WFMK, from all of us here in Ada!

Tuned in and “tead” up

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Corporate Communications
on Tuesday, April 7, 2009
in Amway
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Amway India recently hit the airwaves on Radio Misty 94.3 FM, the first radio station to broadcast in North Bengal and Sikkim. Diptarag Bhattacharya, vice president for Amway India’s eastern operations, discussed the Amway Opportunity Foundation and Project Sunrise, which makes health care and safe drinking water accessible to children in need, as well as unique strategies to market our Artistry and Nutrilite brands across India in 2009.

Our “Diamond” level distributors in India also earned a brief bit of praise for partnering with a major tea company to help market green tea to Indian consumers that prefer black.

Artistry struts its stuff

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Corporate Communications
on Monday, March 30, 2009
in Amway
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ARTISTRYAmway’s top selling beauty and cosmetic brand Artistry made news at Miami’s Rock Fashion Week. Artistry’s Mobile Brand Experience (MoBE) was also on hand near the newly renovated Fontainebleau, this year’s Fashion Week host.

Next, Artistry is teaming up with NEXT Models, a leading modeling agency, to discover three new faces. Our MoBEs will accompany NEXT beauty scouts to 15 locations this year in search of the lucky three, each who will receive cash awards and guaranteed contracts with NEXT.

On the other side of the pond, Amway UK is sponsoring this year’s Clothes Show London, where ARTISTRY Crème LuXury has been short listed in the “Best Skincare Product of the Year” category of the 2009 UK Beauty Awards.

Amway in the tour business?

Published
by
Corporate Communications
on Wednesday, March 25, 2009
in Amway
. 1 Comment

You’d have thought as much over the last two weeks if you read media reports out of Taiwan and China.

Each has recently relaxed travel restrictions, a step toward a more constructive political relationship and closer to today’s Sino-Taiwanese business chumminess. Record numbers of mainlanders have visited the island, and Amway has led the way, ushering some 12,000 employees and distributors on cruises to Taiwan.

By and large, we like what we’re seeing in terms of spirit of cooperation between the two, and we are pleased to be party to those efforts.

Amway has fan with major Indian pub

Published
by
Corporate Communications
on Tuesday, March 24, 2009
in Amway
. 1 Comment

India’s prestigious Economic Times takes a shine to the changes and global expansion afoot at Amway during a turbulent worldwide economy.

The Times recently interviewed Amway president Doug DeVos, who noted in part that our company’s private ownership structure as well as our deep-seated inroads in India, China and Russia gives us a leg up on our competitors. China’s success, in particular, hints at changes to come at other Amway affiliates around the world. To Doug’s point in the article, change will help Amway to thrive over “the next 50 years and beyond.”

While we might nitpick a few points in the article, we gladly accept the Times’ pat on our back.

Special wheels for special kids

Published
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Corporate Communications
on Thursday, March 19, 2009
in Amway
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Riding a bicycle is no big deal for most kids, but for children with disabilities, it’s special. For these kids, Amway of Australia is making the dream become a reality.

Our affiliate there is a sponsor of the Freedom Wheels program which, in partnership with the Technical Aid to the Disabled charity, modifies standard push bikes to help kids with disabilities ride a bike for the first time. Through our One by One Campaign for Children, and the time and monetary support of our distributors there, we’ve been able to get the Freedom Wheels program up and running. As a result, bicycles have been redesigned and delivered to happy kids and their parents throughout the continent.

We were also pleased to see this make the March 17 print edition of The Daily Telegraph which gave us coverage across Australia. We hope to see plenty more.

Another ad double-take

Published
by
Corporate Communications
on Monday, March 16, 2009
in Amway
. 1 Comment

Remember the “Bangkok briefs” post when we pointed out those nifty “Shine like new” ads for our car polish?

Check this latest spot for Dish Drops out of Amway India. It’s mind-bending—or at the very least, coffee cup-contorting.

BMW, Samsung, Bosch, Philips, TI, Sony, Fulton Innovation… Fulton Innovation?

Published
by
Corporate Communications
on Thursday, March 12, 2009
in Alticor and Amway
. 1 Comment

Part of the Amway family, Fulton Innovation keeps some pretty good company in a recent issue of The Economist. The story follows on the heels of Fulton Innovation’s much anticipated showing of its eCoupled technology at this year’s Consumer Electronics Show.

Logos for Fulton Innovation and eCoupledAlso mentioned in the article is Splashpower, a British concern acquired last year by Fulton Innovation. Fulton director Bret Lewis is quoted as saying that he sees 2009 as “the year for wireless” charging technology. In response, The Economist believes that is it simply a matter of time before wireless charging hits the mainstream.

Spark your interest? We’ll be glad to strike a discussion.

Continuing coverage

Published
by
Corporate Communications
on Wednesday, March 4, 2009
in Amway
. 0 Comments

Today’s Detroit News ran a story, “Bad economic times open door for direct sales: Ringing up opportunity,” which quotes executive vice president Jim Payne. The lead story on the business page, it’s a largely favorable piece about direct selling in these difficult economic times and depicts Amway as an industry leader. Jim is quoted in the article as saying:

When the economy goes bad, it does bode well for our industry. While it’s early in the year, we see solid evidence that more people are interested (in selling Amway products.)

Elsewhere, the National Law Journal features our very own general legal counsel, Mike Mohr, in an article entitled “Amway GC Lives the Dream.” The story lays out the scope and breadth of Mike’s global responsibilities and strategic focus to support Amway’s business around the world. Concerning our presence on the web, Mike responds:

[We] all live in a fishbowl. There are no secrets, but we have embraced the transparency.

But there’s more than mere legal chatter. Readers also learn that Mike was born an “army brat” and in later years transformed into a “motorhead…gearhead” who fancies pulp science fiction in his very spare time.

Another fresh look at Amway

Published
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Corporate Communications
on Tuesday, March 3, 2009
in Amway
. 0 Comments

For another outsider’s view of the changes afoot at Amway, take a peek at MiBiz’s Joe Boomgaard’s take on the transformation at the company. Joe, the weekly’s associate editor, has developed a keen interest in all things Amway over the last year. Previous stories delve into Amway’s research strengths, our employee wellness program and our new chief financial officer, Russ Evans.

Joe is among the growing circle of reporters tapping into the expertise of Amway’s employees and periodically gauging the progress of our ongoing transformation. And you know what? It feels good getting attention for the good things happening at Amway around the world.